Just about every sports fan is tied to their team’s logo, which makes ranking logos complicated. To get an educated opinion on what is a good logo and what isn't, Athlon Sports turned to one of the people most responsible for helping produce some of the best-looking magazines on the newsstands, graphic designer Daly Cantrell.
Here is what she had to say about the Big Ten's football logos:
A very underrated logo, Penn State’s Nittany Lion looks like it is ready to hunt someone down. The oval makes this animal-based logo different from the others and gives it an all-around aggressive feel. I love it.
The Spartans’ logo is spot on; I particularly enjoy the curves of the helmet.
The placement of the Hoosiers logo is what makes it distinctive, and the simplicity of it makes it stand out among the rest.
The Hawkeye is fierce, without being too intense. Keeping a one-color scheme makes the logo pop.
I actually like the Buckeyes logo a lot, but it is a little busy. The color scheme is on point though. Also, does anyone else think the spacing of the words is a little off?
The Huskers’ logo is straightforward and clean. I am a fan of this block letter N.
Every thing but the "Michigan" banner is great.
The treatment and color scheme of this logo works, but I am not a fan of how large the seraphs are.
The slant of this logo is really harsh and combined with the lightness of the gold it makes this logo hard to read.
I know there is an attachment to the state flag, but this added detail is unneeded. It’s too tiny and detailed to be in a logo.
I prefer the old power “I” to this one (without the text), but this logo is a little more modern and looks a lot sleeker than the old logo with Illinois written over the top of it.
Illinois and Rutgers seem to be thinking the same things. While modernizing their logo they have taken all creativity and washed it away. However, I am a fan of some of their secondary logos.
Northwestern hasn’t updated their logo in a while and it’s noticeable. The shape of then N just doesn’t work by itself.
This logo wouldn’t be that bad if the W didn’t look like it is dancing. This gives it a cartoonish look and the drop shadow doesn’t help its case.