Just about every sports fan is tied to their team’s logo, which makes ranking logos complicated. To get an educated opinion on what is a good logo and what isn't, Athlon Sports turned to one of the people most responsible for helping produce some of the best-looking magazines on the newsstands, graphic designer Daly Cantrell.
After going through each of the Power 5 conferences (ACC, Big 12, Big Ten, Pac-12, SEC) with her trained eye, Cantrell decided to look at the FBS a whole. Here is her ranking of the top 20 logos in the FBS ranks, and five she just doesn't care for:
Talk about classic. The Longhorns’ logo is simply unique and is arguably one of the best in college football.
The Tar Heels’ logo is a staple. The font used fits the NC perfectly together creating a timeless look.
I love a good script font that is gender neutral… and this logo does the trick. The color scheme along with the beautiful flow of the letters makes this logo top in my book in the Pac-12.
A very underrated logo, Penn State’s Nittany Lion looks like it is ready to hunt someone down. The oval makes this animal-based logo different from the others and gives it an all-around aggressive feel. I love it.
The Volunteers’ power T is probably the best logo in the SEC for one reason: it’s so recognizable. The unique style of the T is unlike any other and who can forget that bright orange?
The uniqueness of the Canes’ logo is unlike any others. I am a big fan of the symmetry and the color scheme works perfectly together.
The Ducks' O displays simplicity at its finest. The font of the O has a great shape that gives it a different compared to your average O.
There are so many different animal logos, but the tiger paw print is synonymous with Clemson. Also, the roughness of the lines gives the logo a nice edgy feel, which goes perfectly with the bright orange.
The Notre Dame logo will always be a favorite in my book because of how perfectly the interlocking letters go together. The D is so different than most Ds, and by itself might look off, but placed with the N the pair is simple, readable and creative.
Perfect placement. The placement of the WV is what makes this logo. It’s different and the sharp edges really bring a strong, tough look to the logo.
I love that LSU finally realized its initials alone are very recognizable. This newer look is sleeker and not so busy. Though the LSU tiger is also very well known and loved, the Tiger is much better as a secondary logo in this case.
The Spartans’ logo is spot on; I particularly enjoy the curves of the helmet.
My roommate is an Auburn grad and I can hardly stand the site of the mass amount of Auburn things in our apartment, but if you actually look at the logo, for what it is, then you’ll notice how well done it is. The pairing of AU is perfectly placed where both letters stick out, but also evolve into its own logotype. It has a great look and they do a good job not overdoing it.
The UConn logo is exactly the way a stylized animal logo should look like. The sharpness of the lines give an aggressive feel along with the color scheme. I also really enjoy how the eyes are blue and the tongue is red, they are subtle and simple details that really make the Huskies' logo unique.
The placement of the Hoosiers logo is what makes it distinctive, and the simplicity of it makes it stand out among the rest.
The Commodores’ logo is flashy and fun. The gold and black keep sleekness to the logo and the white V really pops next to the black.
I actually really love the Georgia logo, but I also love the Green Bay Packers’ logo and they look identical. Georgia’s logo is perfectly clean, both in color combination and in the marriage of the G and the thin red oval.
The Syracuse S is simple, stylish and sophisticated. This logo screams “sports” and I enjoy the clean edges of the S paired with the color scheme.
The interlocking letters make this logo. That subtle detail in the crossing gives just enough detail to really bring this logo to the next level.
Thank you Aggies for beveling your T correctly. I can only hope some schools take notice of how well done this look is (cue Texas Tech).
And her picks for the worst college football logos in 2015 (in alphabetical order):
The Jayhawk has design potential, but this cartoon look isn’t it. Someone needs to jump into the 21st century and modernize this bad boy.
I am just not a fan of the beaver... it looks like a blob.
Gamecocks, you’ve got too much going on in your logo. It all starts to blur together and then it’s hard to see what it really is.
This logo could be really cool, but the circle bothers me. The block U and feather detail is great, but it the circle gives an off-balanced feel.
This logo wouldn’t be that bad if the W didn’t look like it is dancing. This gives it a cartoonish look and the drop shadow doesn’t help its case.