From motorsports and action sports to music and gaming, Monster Energy has become one of the world's most visible and popular brands. At least some of that success can be attributed to the Monster Energy Girls, who have been an integral part of promoting the brand at various events around the globe. Now that Monster has taken over as the title sponsor of NASCAR’s premier racing series, the Monster Girls have reached a new level of popularity. They’ve even managed to stir up a little bit of controversy with some of the more conservative NASCAR following. But we’re certainly not complaining. In fact, we thought it would be a great idea to feature some of these lovely ladies via the wonderful world of Instagram. Here now are 10 Monster Energy Girls we love.
Billie is now in her second year as a Monster Energy Girl. The Pittsburgh native also travels the world as a full-time model. In addition to being named the winner of the 2010 Miss Swimsuit USA International Model Search, she was first runner-up in the 2014 Miss Pennsylvania USA Competition.
Kayla is in her second year as a Monster Girl and has been published in a number of magazines, including Maxim and LA Fashion. She was born and raised in Clermont, Fla., but currently calls Los Angeles home. In addition to acting and modeling, Kayla is in the process of pursuing a degree in social media from UCLA.
Olivia has spent each of the last three years as a Monster Energy Girl. She enjoys traveling the world promoting the brand at various motorsport events such as Formula 1, Rallycross and Moto GP. The Bristol, UK native continues to find success as both a model and brand influencer.
Haley is in her second year as a Monster Energy model. The Texas native moved to Southern California five years ago to pursue her lifelong dream of becoming a model and actress (mission successful). She also is in the process of acquiring her degree in marketing and broadcast journalism.
When Mariel isn’t traveling on the NASCAR circuit as a Monster Energy Girl, she is working alongside her best friend on The BFF Blog. The former Tennessee Titan cheerleader and IT account manager is originally from Memphis, but currently resides in Lexington, N.C. She was named Miss Tennessee World in 2015.
Lauren is in her first year as a Monster Girl. The 23 year old also is active as a print and runway model. While Lauren grew up in San Diego, she is a current resident of Las Vegas. She is the reigning Miss Nevada USA and will be representing her home state in the upcoming 2017 Miss USA Competition.
Kailey has been a Monster Girl since early 2015. She is a resident of Houston. In addition to modeling and her duties traveling the country to promote various events as a Monster Energy Girl, Kailey is currently in pursuit of a nursing degree.
Ashley has been a Monster Energy Girl for two years. She originally hails from Illinois. But currently resides in Southern California, where she is successfully pursuing her dreams as a model. She also has aspirations to use her degree in broadcast journalism to further her career as an on-camera host. As an advocate for animals, she spends her spare time volunteering at various rescues.
Rae has been an active member of the Monster Girls since 2015. She grew up in Michigan and currently lives in Virginia Beach, Va. Rae ran track and cross country in college, where she also earned a degree in Psychology. She was named Miss Michigan USA in 2015 and later placed in the top 10 of the Miss USA Competition.
Hollie has been a representative for Monster Energy for three years now. Originally from Atlanta, she now spends time between her home in Houston and Los Angeles. In addition to a successful career in modeling, Hollie is pursuing a marketing degree from the University of Houston. She also is an aspiring actress and even had a small role on season one of Fuller House.
— Written by Rob McVey, who is part of the Athlon Contributor Network. Follow him on Twitter @Rob_UTVOLS.