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WATCH: Alabama's New Hype Video 'The Process Begins Now'


Alabama has a winning tradition, and they're eager to get back to that.

The Crimson Tide lost last year in the College Football Playoff to Ohio State. Of course that didn't sit well with the team and you can bet the farm they're still thinking about it and plan to use it as motivation to get back to the top.

For Alabama "The Process Begins Now" and they're ready to begin, but more importantly end it correctly.

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