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2014 NASCAR Driver Profile: Kyle Larson

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Kyle Larson: NASCAR Sprint Cup Series star of the future.  

That’s an outlook that seemed rather predictable at the start of the 2013 season. The young Californian had shown impressive talent in his quick move through the racing ranks and garnered a Nationwide Series contract from Chip Ganassi.

But the version of Kyle Larson we’ll have this year — that of a full-time Cup competitor, effective immediately — seemed almost impossible just a year ago, when Larson headed to Daytona for the Nationwide season-opener with only four career NASCAR national series starts to his name. His first full season in that second-tier division was moderately successful, with four second-place finishes, although he never won, nor was he a title contender.

Yet here we are, starting the new season with Larson’s name emblazoned where Juan Pablo Montoya’s once was on the Chip Ganassi Racing No. 42. Target returns as the primary sponsor for Larson’s promotion to NASCAR’s top series at age 21.

It was a move by Ganassi that looked and felt a lot like a non-secured down-payment on Larson’s racing future. Undoubtedly, Ganassi was making a play that he hoped would head off anything resembling the raw deal Bill Davis faced when Jeff Gordon bolted his team for Hendrick Motorsports in the early 1990s.

Is it a case of too much, too soon? The jury’s still out; as with any rookie Sprint Cup driver, expect a lot of good with a lot of bad. Fortunately, Larson got four races worth of seat time in Ganassi-prepared cars for Harry Scott Jr.’s Sprint Cup team to close 2013.

Larson failed to finish his first two starts — Charlotte and Martinsville in October — thanks to engine issues. But he rolled to finishes of 23rd and 15th in the other two, impressing along the way.